I have noticed recently that there has been a sudden increase in the favouriting of tweets. Now part of me would like to think my tweets have suddenly become a lot more insightful but I think the real reason is because not everyone is 100% sure what hitting that star button really means or what it does.
Why favourite tweets?
The main benefit of favouriting a tweet is to save it for later. By clicking on the star next to a tweet you are saving it to your ‘favourites’ folder. You can access this folder and see all your favourited tweets by logging into Twitter, selecting the ‘me’ tab then ‘favourites.’